Saturday, July 26, 2014

"Ok, I don’t know where to go with that"



"Ok, I don’t know where to go with that."

Assuming you've seen the Sprint "Framily" commercials you recognize that line, spoken by the father (alright, he is a hamster living in a plastic ball) in response to his rather dim witted son Chuck's comment at the dinner table with "Grandpa." Here is a link to the commercial in case you somehow missed it ---> Dinner with Grandpa

Dad's frustrated punch line in the commercial, "Ok, I don’t know where to go with that," mirrors my frustration with the inexplicable behavior of our virtually absent Commander in Chief, who appears to be nearly totally uninterested in world events in Gaza, the Ukraine or Libya, the border crisis here in the United States or even his own plummeting poll numbers.  He seems to be blissfully ignoring them all.

Surely President Obama is not as dim witted as Chuck in the above mentioned commercial.  So what is he doing?  It's a great mystery to nearly everyone.

Frustration among Democrats is starting to boil over as President Obama faces criticism from many members of his own party in Congress who simply don't understand why he is so unengaged, detached or oblivious to events swirling around him.

He demonizes Republicans at every chance (mostly at fundraisers), but never attempts to actually engage them. He claims to have a "pen and a telephone" but the telephone is never used.  He never calls John Boehner or Mitch McConnell or Paul Ryan in an attempt to broker a deal, reach a compromise and reduce tension.  He quite literally has no friends or allies in Congress or anywhere on the world stage.

The entire nation, indeed the entire world, simply "doesn't know where to go with that."  No one alive today has ever seen the President of the United States simply abdicate his role in world affairs.

Yesterday, spokesmen from the White House suddenly gave credence to the wildly speculative talk of possible Impeachment.  I simply must say, "Ok, I don’t know where to go with that."  It's almost as if they wish Republicans would engage in that behavior as it might actually raise the President's approval rating much as it did for President Clinton. Perhaps they believe talk of impeachment would help turn out Democrats in the fall elections.

However, curiously, two polls about his possible impeachment were released yesterday.  It's laughable to read CNN's downplaying the fact that their own poll indicated an astonishing 35% of Americans favor impeachment.  That number is huge and more than a little scary.

The media downplayed a Fox News Poll, also released yesterday, that showed a nearly identical 36% favor impeachment.

I don't believe that impeachment is even a remote possibility today. House Speaker John Boehner says it's "off the table."

But.... If Barack Obama continues his absentee role as President and his approval rating continue to fall.... and more Democrats continue to criticize him... well, "Ok, I don’t know where to go with that."

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Perhaps because I spent a good part of my career in Advertising I really appreciate the genius of the new Sprint "Framily" commercials. They have become a cultural phenomena.  Virtually everyone I meet, both friends and random acquaintances seem to know virtually every line from every commercial in the series.  It is a client's dream and I'm sure Sprint loves that this series of commercials has gone viral.

The voice of Dad, also known as Tom Frobinson (the hamster), is voiced by Andrew Dice Clay.  The part of Mom, or "Tacos" Mollie Frobinson in the commercials is played by brilliant Judy Greer  The son "You can also text" Chuck is played by Kyle Mooney. And the part of "It's pronounced Gor-don" is played  fantastically by Justin Michael.

The series of commercials, referred to in the industry as "The Frobinsons" was created by Figliulo & Partners and is their first campaign for Sprint.  The campaign was created in partnership with DigitasLBi and MediaVest and designed to promote a rather unique cellular telephone plan now called the Sprint Framily Plan.  Under Sprint's concept you get to decide exactly who you consider to be members of your "Framily." It can be actual family, friends, acquaintances, roommates or even hamsters.  The more members of your "Framily" the lower the bill for each member.

2 comments:

Lee Wm Kiester said...

I moved to Canada my US friends think its a great move. More and more I agree...

How disheartening is that?

Bob Keller said...

Lee, And the best news ever is that in Canada you're safe from Global Warming!!


Oh... you were already safe from that imaginary disaster.....