Dear Mr. Romney,
I read news reports daily about the "Sarah Palin Controversy." It seems you or someone on your staff believes it would be unwise for Mrs. Palin to have a speaking role at the August Republican Convention in Tampa. At this point the news is a dull roar, but it's not going away and it's getting louder daily.
I could easily make a case that snubbing Sarah Palin is a serious mistake because her supporters are so loyal and their support is so critical to your success. But I'm guessing your large and well paid staff have analyzed this factor and believe the benefits of her presence are outweighed by the liabilities, whatever those liabilities might be.
So my point today concerns another big factor in your potential success. I'll summarize it in two parts. Number ONE, the mainstream media really prefers President Barack Obama and their reports will be slanted against you throughout the convention. There is nothing you can do about this, it's a fact of life in American Politics.
But, Number TWO, the media really, really loves controversy. And snubbing Palin is just the raw meat the media craves. I believe that, by leaving Palin on the sidelines, the convention will actually become ALL PALIN, ALL THE TIME. She'll get massive amounts of media coverage, interviews and more. Your messages will be drowned out by an error you can easily avoid right now.
Invite her and give her a prominent speaking role and she'll electrify the base. Omit her and she'll be the ghost that haunts your convention every night.
I know there are ill feelings between you and the former Governor. She has been critical of you on more than one occasion. But it is actually that criticism that gives her so much credibility among the base. Embrace her and that all that credibility will flow over to you.
Sincerely,
Bob Keller,
Wizard Extraordinaire
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